Defining MVP
MVP (Minimum Viable Product) is the minimum product that can validate your core value proposition.
Purpose:
What MVP is NOT:
MVP Development Framework
Phase 1: Define Core Hypothesis (Week 1)
Questions:
Outputs:
Phase 2: Select Core Features (Week 1)
MoSCoW Analysis:
Example (Food Delivery App):
Phase 3: Tech Stack Selection (Week 1)
Suitable Stacks for MVP:
Principles:
Phase 4: Development (6-8 Weeks)
Sprint Structure:
Phase 5: Launch & Validation (4 Weeks)
Launch Channels:
Key Metrics:
MVP Types
1. Landing Page MVP
Validate demand without a product
2. Wizard of Oz MVP
Manual processing behind the scenes
3. Concierge MVP
Provide service directly to customers
4. Functional MVP
Actual working minimum product
Common Mistakes
1. Feature Creep
"We should also add this..."
2. Perfectionism
"Just a little more polish..."
3. Ignoring Feedback
"We know better"
4. Ignoring Metrics
"Let's just build it first"
Budget Breakdown
Total Estimated Cost: $20,000-55,000
Success Story
Dropbox's MVP was just a video.
Conclusion
The purpose of MVP is learning. It's not about creating a perfect product, but quickly validating hypotheses and adjusting direction. It's okay to fail. Fail fast, learn fast.